How to Optimize Your Restaurant for Delivery and Takeout

Why do you need to care about your restaurant delivery service?  The reason one is the changes in the customers’ behavior, as a report by checkout.com mentioned that over 53% of MENA consumers purchased food online.

Reason 2: the food delivery market is expected to grow at an annual growth rate of around 20.5% during the period from 2023 to 2030. This means that restaurants and cafes go towards online ordering and delivery.

These are the most important 2 reasons to optimize your restaurant delivery service and Takeout in such a busy world nowadays. So, this article is a Takeaway to recommend some solutions to enhance your delivery service.

5 Tips To Enhance Your Restaurant Delivery Service

Partnering with Restaurant Delivery Apps

This is the first solution that jumps into your mind, but how do you do that, and what are the concerns before partnering with your region delivery app?!

• Research and Compare is a necessity

Statistics refers to the need for delivery services, which means there will be many delivery apps. So you have to do market research to choose the delivery app that has a strong presence in your area and consider commission fees.

So, you need to take recommendations from other restaurant owners and ask about their concerns. Visit the delivery business website and browse their clients’ reviews. Book a demo with them and ask about the commission or fees (make sure there are no hidden fees).

• Negotiate Rates: Here you can negotiate the commission rates, especially for high-volume orders. To save as much as you can.

• Test The App Features: Utilize features like promotions or targeted advertising offered by delivery apps. Make sure that the app enables you to see your customers’ profiles. Besides the importance of sending a monthly report to enhance your online delivery service.

Concerns: This solution’s main concern is high commission rates on each order, which leads to a rise in your menu prices and this can cause a loss of your customers to the competitors.

Also, you may meet all your competitors on the same platform which means that when you have no offer for your customers, the app will automatically highlight your competitor’s offer. The clients on the delivery apps are not your restaurant clients, but the app’s clients (Got It!)

Setting Up an Efficient Delivery System

This solution is your way to keep all your profits without sharing it with any partner. It’s the meaning of the hard-smart work, as it enables you to:

• Control the delivery process to ensure the quality of it fulfilling your customers’ desires.
• All options by your hand. You can have your fleet or Integrate with the best delivery company in your region.
• Own your customers’ data to use it in marketing campaigns.
• Track the delivery team via your smartphone.

And more details you can know it by asking our team about the Order delivery management app

Packaging also matters

Packaging is the main part of optimizing your restaurant delivery service. So make sure that:

• The packages have suitable durability and are leakproof which can withstand travel and prevent spills.
• You can also invest in insulated bags for hot or cold food items for more control
• Finally, ensure that the packages have your identity and restaurant app QR code.

Ensuring Food Quality During Delivery

Ensure that your menu items are optimized considering the Travel Time and maintain quality.

Adjust portion sizes to prevent overflow and maintain presentation during delivery.

Provide clear instructions for reheating or assembling dishes at home, if necessary.

Marketing Your Delivery Services

The final tip is to market your delivery services. You can do that using the following:

Promotions & discounts: set an efficient action plan for the delivery offers and promotions. You can make it effective by limiting the offer’s expiration date in the message. Instead of saying “50% off on your next delivery order” you can say “50% off on your next delivery order today”.

Announcements: use your social media platforms, website, and app to announce that you offer discounts on delivery and takeout orders.

Collaborate with Local Businesses: deal with the local businesses to offer bundled deals that mention the delivery service.

Finally, Order offers a delivery management app attached to the ordering app to make sure that you control all processes using your smartphone.

The company controls about 5,000 restaurants and cafes branches in Saudi Arabia. Offers multiple channel integrations. Special app and website for your brand. An easy-to-use dashboard. An efficient loyalty program. Virtual drive-thru service. Reports and integrations with the POSs, marketing tools..etc.

Contact and join us to upgrade your restaurant delivery and takeout service.